Part 1: Bringing on IC's with Denise Lorentzen - Travel Biz CEO

Episode 19

Part 1: Bringing on IC's with Denise Lorentzen

Bringing on independent contractors, or IC's into your travel business and adopting the Queen Bee model is not for the faint of heart. Many see it as an easy way to make money in the travel industry. Those that take this on will tell you, that nothing could be further from the truth. In this 3 part series, we speak to three very different travel business owners, including our very own Ashley Metesh-McCoy about their decision to bring on independent contractors and the strategies they employ that make them successful. 

In Part 1 we are joined by Denise Lorentzen, owner of Dreams Travel Consulting.

For more about Denise and this episode visit…denise-lorentzen/

About the Podcast

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Travel Biz CEO
A show for modern travel advisors, created by modern travel advisors

About your host

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Krystal Eicher

Co-Founder Kinship Travel Academy and Host of Travel Biz CEO

Krystal is the self appointed Girlfriend Getaway Guru. Her travel business, Serendipitous Traveler focuses on girlfriend getaways.

Krystal learned early in her travel career of the importance of niching far down and focusing on your ideal client. Using her background in marketing from previous careers, she mentors other travel advisors and encourages them to focus not on the style of travel, but on the traveler themselves.